An older woman at her dressing table, following the app on her phone.
A hand loading a brush with pink eyeshadow from a palette.

Warm up your look with a touch of orange

A phone resting on linen, showing a Morning Glow routine screen.
Close-up of deep red rose petals.

Lora

Aa

Sui-Sui brand board: photographs of an older woman following the app at her dressing table, a makeup palette with the prompt “Warm up your look with a touch of orange”, a phone showing a routine screen, and rose petals. The Sui-Sui logo sits at the centre. Brand colours are #9D000F, #CB0013, #E8002C and #FFF6DC. Typefaces are Lora and DM Sans.

Sui-Sui

“Brings cosmetic therapy out of the classroom and into daily life for Elders.”

Sui-Sui is a home-based wellness app that brings cosmetic therapy into the daily lives of older women. Through structured, guided sessions, from hand warm-ups to skincare and makeup, it turns a clinical practice into a personal ritual, slowing cognitive decline and restoring confidence one session at a time. Sui-Sui () means beautiful in Taiwanese, a reminder that it’s never too late to bloom.

TypePersonal Project
CategoryUI/UX Design
Product Design
ToolFigma
Gemini
Claude

Background

A rapidly growing population living with dementia

Dementia is outpacing every other major condition in growth, and it isn’t spread evenly. Women bear most of the burden, both as patients and as carers.

Global Dementia Population Trend

Source: Alzheimer’s Disease International

Global Female Dementia Population Ratio

Source: Alzheimer’s Research UK

Global dementia population trend: approximately 47 million people in 2015, projected to reach 132 million by 2050. Global female dementia population ratio: 67% of people living with dementia are women, compared with 43% who are men.

What is Cosmetic Therapy

Rehabilitation that doesn’t feel like rehabilitation.

Cosmetic therapy is a rehabilitation approach that combines skincare and makeup with occupational therapy. Through fine motor movements, it activates cognitive function, improves hand-eye coordination, and strengthens the sense of self.

An older woman receiving a cosmetic therapy session, having her face gently touched by a caregiver
Activates brain & cognitive function
Enhances grip strength
Daily independence
Improves hand-eye coordination
Boosts self-confidence
Reduces caregiver burden

Design Challenge

Rehabilitation only works if it happens often.

Cosmetic therapy already works, it just only happens when an instructor can be in the room. SUI SUI moves it onto a phone, so it can happen every morning instead.

01

What I'm making

A mobile app that takes cosmetic therapy, a rehabilitation practice normally run as an instructor-led workshop, and turns it into a routine older adults can do alone at home.

For adults 65+ with early to moderate dementia, and the family carers beside them.

02

How it works

8–20 minute sessions shaped around a morning that already happens.

Camera detection closes the gap between watching and doing; time-aware prompts surface the right routine at the right moment.

A senior-first interface, so starting costs one tap.

03

What it should change

Training that ran once, when an institution arranged it, now runs daily, when the user decides.

More repetitions of fine motor and cognitive training, and a reason to come back tomorrow.

Less caregiver burden, more daily independence.

BEFORE

A care home decides to run one
Contact the Shiseido cosmetic therapy team
Schedule, then wait
Instructor travels out
One 60-minute session
Nothing to practise with after

AFTER

Open the app, any time

no booking, no waiting

Today's 8–20 minute session

follow along in the mirror

Done — and again tomorrow
#FFCBD4
#F7546C
#E8002C
#CB0013
#9D000F
#70000C
#440008
#905500
#FFF6DC
#DDF9DD
#00600A
#66B8C7
#87D2FF
#004D82

Color

Red, taken from Shiseido, the company that has run cosmetic therapy in some 400 care facilities in Japan since 2013.

Every text and background pairing clears WCAG AA (4.5:1), so it stays legible for ageing eyes.

Typography

Lora for headings, DM Sans for body, both have open letterforms and a tall x-height, so characters stay distinct instead of blurring together.

Body text never drops below 16pt, so ageing eyes never have to work for it.

Lora

DM Sans

Type scale: Display — Lora 38pt Bold/Medium; H1 — Lora 32pt Bold/Medium; H2 & Button — DM Sans 24pt Bold/Medium; H3 — DM Sans 20pt Bold/Medium; Body Large — DM Sans 18pt Regular; Body — DM Sans 16pt Regular; Caption — DM Sans 14pt Regular

Function 1

Setup in three questions

A few questions at first launch shape which routines get recommended. Font size and reminder time are set here too, the two things most likely to stop an older adult before they’ve even begun.

A red gradient backdrop behind a hand holding a phone scanning a skincare productProduct library

Function 2

Product recognition

Users photograph or scan the products already on their dressing table. The app recognises and sorts them automatically, so every routine is built around what someone owns, not what they’re expected to buy.

Phone screen showing a Morning Glow routine preview with toner, face cream, and cotton padCourse preview
Phone screen showing a saved product library with Toner, Cleansing Cream, Facial Oil, and Face CreamProduct scanning

Function 3

Hand warm-up

A short set of hand movements before every session. It wakes up grip and coordination before any product is picked up, and gives the day’s practice a clear starting line.

Flick fingers outward ×5
12345
Flick fingers outward ×5
12345

Function 4

Practice that watches back

Each step is demonstrated, then mirrored back. The camera checks that the movement actually happened, so the session responds to the person instead of simply playing at them.

Four phone screens fanned out, each showing a step of a guided routine: an older woman copying a hand movement, a cleansing step, an eyeshadow palette being picked up, and eyeshadow being swept across an eyelid.

Guided practice screens. Screen one, Step 2 – Clean: Wipe your palm up and down 3 times. Screen two, prompt: Engage your fingertips. Step 2 – Clean: Wipe your palm up and down 3 times. Screen three, prompt: Warm up your look with a touch of orange. Step 5 – Eye Shadow: Pick the light pink shade and blend evenly. Screen four, Step 6 – Eye Shadow: Sweep the eyeshadow across eyelid 3 times.

Sui-Sui mockup 1: an older woman using the app while doing her makeup at a mirror
Sui-Sui mockup 2
Sui-Sui mockup 3

“Brings cosmetic therapy out of the classroom and into daily life for Elders.”